Warner Bros.’ sequel to the favored 2017 superhero movie “Wonder Woman,” is going to HBO Max subsequent month, the studio introduced on Wednesday, showcasing the service’s very important significance to its mother or father firm (and CNN’s), WarnerMedia.

The movie will probably be launched concurrently in theaters and on the streaming service within the United States on December 25. It will debut in worldwide markets on December 16.

The movie will probably be out there for a month on HBO Max within the United States at no extra price to subscribers. Once “Wonder Woman 1984” leaves the service, it is going to proceed to play in theaters. After that, the movie will turn into out there through video on demand, digital rental and for buy.

The boldness of WarnerMedia’s alternative to put “Wonder Woman 1984” on HBO Max in addition to theaters can’t be understated. The movie, which stars Gal Gadot and Chris Pine, is part of DC Entertainment, some of the essential manufacturers underneath the Warner Bros. banner. Wonder Woman is one of many the studio’s hottest and profitable characters with the prior movie within the collection making greater than $800 million worldwide.

To put the extremely anticipated sequel on the streaming platform is a fairly clear signal that HBO Max is the focus of WarnerMedia’s future and present enterprise.

The service, which homes content material from WarnerMedia’s manufacturers, together with HBO, DC and Warner Bros., has discovered success, bringing in greater than 8 million activations since its launch in May. But it is wanting to add contemporary content material that will be alluring to new clients. “Wonder Woman 1984” is simply that.

With the movie premiering on the brand new service, in addition to theaters, WarnerMedia is trying to have the perfect of each worlds by appeasing its companions within the theatrical market in addition to probably boosting subscribers to the service, which retains buyers completely happy.

The alternative to put the movie on HBO Max additionally comes after “Wonder Woman 1984” has been delayed a number of occasions. The movie may have nonetheless made some huge cash if the studio determined to transfer the movie to subsequent 12 months and open it simply in theaters, however with the theatrical panorama in flux it is exhausting to say how a lot the movie may have made.

And Warner Bros. has already been down this highway. The studio launched Christopher Nolan’s “Tenet” over the summer time as theaters started to reopen. The twisty thriller failed to discover an viewers domestically as circumstances continued to unfold within the United States.

The movie fared properly abroad bringing in almost $300 million. Now, nevertheless, the pandemic is rising around the globe and worldwide markets will not be as stable as they as soon as had been.

So placing “Wonder Woman 1984” on HBO Max, even for only one month, is a blow to exhibitors, that are determined for brand spanking new and unique movies they will play of their theaters. Yet, it provides HBO Max, a service that WarnerMedia’s mother or father firm AT & T (T) has invested billions in, the prospect to develop and turn into a powerhouse alongside rivals like Netflix (NFLX) and Disney+.

“As we navigate these unprecedented times, we’ve had to be innovative in keeping our businesses moving forward while continuing to super-serve our fans,” Ann Sarnoff, CEO of WarnerMedia studios and networks group, stated in a press release. “We realize that a lot of consumers can’t go back to the movies due to the pandemic, so we also want to give them the option to see Wonder Woman 1984 via our HBO Max platform.”

Jason Kilar, the CEO of WarnerMedia, wrote in a weblog put up on Wednesday that there have been a number of elements within the firm’s determination: the pandemic; being supportive companions to the solid and crew of the movie; and “our belief in the theatrical experience and, to that end, the importance of exhibitors.”

Kilar additionally talked about followers of the movie, which is “where important decisions like this should always start and should always end” and famous that selecting between viewing the movie in theaters versus on streaming is “your decision to make.”